The YO Brand has a history synonymous with the history of Texas. It includes cattle, cowboys, droughts and ingenuity. It has also always been a symbol of fraternity for people from all walks of life making memories, sharing a drink, telling tall tales, and marveling at the unfettered Texas Hill Country Skies. Perhaps no single event captured this feeling more than the Annual Social Club which ran from 1980 until 2008. The night was memorialized in newspapers from New York to California as “The Biggest Party in Texas”.
In 2015, the Sadler and Harber families stepped in to preserve the ranch’s history for future generations to experience. Now, over four years later, after extensive renovations, the ranch is going to put on the YO SOCIAL again.
Profits from this event will support Combat Marine Outdoors (CMO) a 501(c)3 charitable organization whose mission is to provide combat veterans from all military branches with outdoor experiences.